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How xG can beat the bookies

Jeff Stelling and Craig Burley may not be its biggest fans but we prove how Expected Goals (xG) can be used to find value tips and actually beat the bookies.

Bank Builder by Football Advisor

Double your betting bank with Bank Builder by Football Advisor, a unique and innovative football betting strategy. You will win between 80% and 95% of all of your bets.

World Cup 2018 Golden Boot

Who will win the 2018 World Cup Golden Boot? Predicting the top scorer in the World Cup is never easy. Sometimes, of course, it goes to the person we all expect it to be but sometimes it doesn’t. So here are Five Value Picks for the 2018 World Cup Golden Boot.

Top England Goalscorer

Why Raheem Sterling represents outstanding value in the Top England Goalscorer betting market at the 2018 World Cup.

World Cup 2018 Betting Advice eBook

Your Ultimate World Cup 2018 Stats Betting Pack is an eBook packed with all the advice you will need ahead of this summer’s World Cup finals in Russia. It includes comprehensive stats, insight and World Cup betting tips.

Football Betting Tips

Football Betting Tips – Betting Industry insights as well as bringing you a series of articles emphasizing the key element to successful betting – value.

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